If you’re looking for an explanation here about how cryptocurrencies operate, bad news – I don’t even understand how my credit card operates. But I do know that, for some reason Burger King has gotten into the cryptocurrency field with, I Kid Vid you not, WhopperCoin. It’s being tested in Russia, where apparently anything goes these days, and basically every time someone in Russia purchases a Whopper, another WhopperCoin is generated for investment. Here’s Ivan Shestov, Burger King Russia’s head of external communication, on the project:
“Now the Whopper is not only the burger that people in 90 different countries love – it’s an investment tool as well. According to the forecasts, cryptocurrency will increase exponentially in value. Eating Whoppers is now a strategy for financial prosperity tomorrow.”
Russian Whopper investors will be able to get in on the ground floor of WhopperCoin next month, when the cryptocurrency’s app is reportedly set to drop.