Home Food & DrinkAlcohol Travis Scott Ready to Revolutionize the Spiked Seltzer Game

Travis Scott Ready to Revolutionize the Spiked Seltzer Game

by Kevin Nardone

Has any good or service been commoditized faster than spiked seltzers? They first started getting popular a couple summers back—and now every brand under the sun has their own iteration.

Call me a simpleton, but for my money—they are all pretty much the same. Just drink ‘em fast and drink ‘em cold. You will be fine, regardless of what brand you go with.

At least, that used to be the case. But all of that is about to change because the man formerly known as Travis Scott has descended from Astroworld, ready to bequeath his own concoction on the world.

‘CACTI’ A new hard seltzer with three different flavors” pineapple, lime, and strawberry—and 7-perecent alcohol?  Sign me up.

Plus—they are made with ‘100-percent blue agave, whatever that means…

Either way, when Cactus Jack backs something, it puts people in the seats. That is why he is quickly becoming one of the most profitable celebrity endorsers this side of the Mississippi.

So, let’s not pretend like once these are released, we won’t spring the extra few bucks for CACTI. Gotta get your blue agave in somehow.

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