soda

It’s been a while since the nation of Japan gave us another reason to be envious of their food and beverage innovations. Now, everybody who misses that brief period when…

There’s a magnificent Jewish-style deli near my apartment, and I often go there for a sandwich when the mood strikes. One aspect of the deli experience I have not yet…

Japan continues to stay ahead of the western world in the realm of soft drinks. Today the internet is abuzz about just such a drink, called simply (and probably self-explanatorily)…

Times have been better for the big soft drink companies in the US. People are getting more interested in healthier drinks like mineral water, and that leaves Coca-Cola and Pepsi…

I, like many of you, I assume, have been extremely bummed about Pepsi‘s holiday observance in Japan, recently announced by the brand, but not available anywhere outside of that country.…

In North America, Coca-Cola is probably more associated with Christmas than Pepsi is, thanks to those iconic advertisements starring Santa Claus (there’s even a persistent but untrue urban legend that…

Pepsi‘s zero-calorie Pepsi Light isn’t the sort of thing you’d want to use to replace fluids while exercising, but that hasn’t stopped the brand from developing a crazy exercise-themed novelty…

Italian designer Andrea Salamino was evidently fed up with the monotony and repetition that characterizes the vast majority of advertising, marketing, and branding, and instead of just complaining or sighing…

For the first time in 30 years, the Diet Pepsi you see at your local grocery store will be significantly different, thanks to Pepsi‘s pledge to remove the artificial (and controversial)…

New from Sprite is a campaign that plays on its iconic “Obey Your Thirst” tagline – “Obey your Verse.” In this case, “your verse” means famous lyrics from some of…