The character of Ebenezer Scrooge, first created by Charles Dickens many years ago, has been played by a virtual army of actors over the years. Now, Snoop Lion (or Snoop Dogg, if you’re the sentimental type) is the latest to step in and play the role of Scrooge for a new animated commercial from Adidas.
You can check out the video for yourself below, which also features celebrities like David Beckham and Derrick Rose, just to name a few. And, since I’d feel guilty if I didn’t point this out, it’s exactly 4 minutes and 20 seconds long, but worthy of every second of your attention.
And this video isn’t all that adidas has to offer as part of their 2012 Holiday Campaign. They also have a Facebook application that will create your very own customized Scrooge film, and help you spread some Christmas cheer by sending your friends some cool adidas discounts. According to them, here’s how it works:
“The Facebook application takes you on a personalised journey of what could become if you don’t change your ways – Snoop might not be the only Ebenezer! By aggregating your user data around certain Facebook activities such as commenting and event responses, adidas creates your uniquely tailored Ebenezer film. At the end of your journey adidas offers you the opportunity to redeem yourself by sending a greeting card featuring JJ Sedelmaier’s campaign illustrations to friends – spreading Christmas adidas discounts and cheer to all.”
Sounds like a good way to get into the Christmas spirit if you ask me. If you’d like to help adidas spread some Christmas cheer, you can check out their Facebook app by clicking here.