Sahara Ray, daughter of famous pro surfer Tony Ray, is starting her own collection of swimwear called Sahara Ray Swim. And to showcase it before the world, she’s put out a spring/summer 2014 lookbook – you might want to take a look even if you’re not in the market for a women’s swimsuit.
The Sahara Ray Swim spring/summer 2014 lookbook might be referred to by some variant of the term “hipster,” since it doesn’t feature the typical looks associated with swimwear collections, but I can’t bring myself to use that word without scare quotes, so here we are. But whether or not you think it qualifies as “hipster,” it does unarguably represent a different kind of aesthetic than swimwear usually has, old beat-up teddy bear and all.
You can take a look at the Sahara Ray Swim 2014 spring/summer lookbook in the gallery up at the top of the page. And for more from Sahara Ray Swim, you can head over to the new label’s website here.