Beer brand Dos Equis recently broke the hearts of college bros and FM talk radio aficionados everywhere with the retirement of The Most Interesting Man in the World. But, as was evident all along, a new Man has come to fill the old Man’s shoes, and his introduction to the world is now here in a spot entitled Meet the New Most Interesting Man in the World.
It’s hard not to read the title Meet the New Most Interesting Man in the World and not think to yourself “same as the old Most Interesting Man in the World,” and to be honest nothing in the new commercial would contradict that particular snowclone. The new guy’s a little younger, sure, but he appears to be up to the same old tricks.
Meet the New Most Interesting Man in the World is only a teaser for the “legend,” which according to the commercial begins next month. In the meantime, you can watch the commercial below, and stay tuned to the official Dos Equis YouTube channel here for more.