Everybody loves premium goods, and Levi’s is capitalizing on that market with their Premium Goods line’s introductory spring/summer 2014 lineup. The idea behind the Premium Goods label is that high-quality materials and craftsmanship might be appealing to some people out there, and Levi’s Premium Goods is there to tap that market.
The Levi’s Premium Goods spring/summer 2014 collection uses selvedge denim, premium suede, silk, and more for styles that are a notch or two above the usual Levi’s fare. And the collection includes jeans, shirts, jackets, and other items for both men and women. All in all, it’s a marked change of direction for Levi’s, who are usually known for more rugged and western-inspired styles.
If you’re interested in the Premium Goods spring/summer 2014 collection from Levi’s, you can take a look at some of the pieces from the collection in the gallery above. And watch Levi’s website here, where the collection is supposed to be available soon.