Fashion label Joseph Abboud have presented their Fall/Winter 2012 campaign. And it reflects a recent change of direction on the part of the company, thanks to some personnel changes at the top.
As you can see from the above photo, the campaign is heavily inspired by the fashions of 1930s America, and is acts as a tribute to an “age where industriousness and ingenuity gave way to resiliently elegant new forms. Silhouettes nod to the graceful steel structures that defined the era, underscored by a strong shoulder with a modern streamlined fit.”
You’ll be seeing the campaign in print in the September issues of magazines like Esquire, M and GQ.