Some alcohol enthusiasts worry that the art of mixing cocktails is becoming less and less common, as the traditions of old fade with time. People who feel this way will probably see the Handmade Cocktail Company with mixed emotions.
On the one hand, they’re preserving the cocktail by putting pre-mixed drinks into bottles so that everyone can enjoy a gin martini, a Manhattan or a Negorni just by opening a bottle. But, on the other hand, why would anyone learn how to make cocktails when it’s this easy to buy an already made one?
How easy? Well, the hardest part about it will be going to the liquor store and picking up a bottle, starting at $23. Think you can handle that?