As a fashion icon, you’ve got to give it up to Santa Claus, seeing as he’s been in the same basic red and white outfit for the last 120 years. But that’s all over now thanks to Designer x Santa, a new art series from Joint London.
Designer x Santa imagines what The Nick would look like in a variety of chic brands, including Hood By Air, Kenzo, Alexander Wang, Raf Simons, Rick Owens, Saint Laurent, and more. As for the portraits themselves, they all originate from the first brand to get on board the Santa Claus train: Coca-Cola, who’s been using the big guy as their own advertising icon for almost as long as Santa’s been around.
You can see a few of the Designer x Santa portraits in the gallery below. And for more, including the ability to print them out as Christmas cards for your most stylish friends, hit up the project website here.
Here’s the gallery: