Christmas and Coke just seem to go together, due no doubt to billions of advertising dollars spent by the brand over the years. This holiday season, Coke is decking the halls in the UK with special edition Coca-Cola holiday bottles wrapped in labels that can be folded out into festive gift bows.
The implication behind the labels of the Coca-Cola holiday bottles is that a bottle of Coke would make a good holiday present this year, an idea that I’m not sure how to feel about. On the one hand, I’d love to be able to check people off my list with a soda that costs a dollar, but on the other hand, I’m not sure how I would react to being given a Coke as a gift.
In any case, I don’t have to face it since these Coca-Cola holiday bottles are currently only available in the UK. But you can see a video demonstrating how they work below. Pretty cool.