The upscale menswear couture brand Brioni is turning 70 years old, and to celebrate they’ve released an onslaught of insane products, not the least of which is the Brioni 70th Anniversary Extrait Intense fragrance.
The Brioni 70th Anniversary Extrait Intense isn’t just some cologne you splash on before you go to work at your job selling used cars, but a highly limited edition fragrance that comes in a geometric sculpture designed by Fredrikson Stallard and made by hand. As for the fragrance itself, it’s an “intense and fascinating scent featuring citrus, boutonnière and woody accords, combined with hints of cedarwood, aged cognac and golden saffron which exalt its seductive masculinity.” Alright!
Given that a bottle of Brioni 70th Anniversary Extrait Intense will cost you $5,500 and there are only 70 pieces in the world, you’re unlikely to be able to smell it for yourself. But you can get a little more info on the product, as well as the rest of the Brioni 70th Anniversary swag, at Brioni’s official site right here.