Tag Archives: The Notorious B.I.G.

  • “Obey Your Verse”: New Sprite Camapaign Uses Hip Hop Lyrics

    “Obey Your Verse”: New Sprite Camapaign Uses Hip Hop Lyrics

    New from Sprite is a campaign that plays on its iconic “Obey Your Thirst” tagline – “Obey your Verse.” In this case, “your verse” means famous lyrics from some of hip hop’s most respected giants, including Notorious B.I.G. and Nas, which have been emblazoned on a line of 16 different limited edition cans. Drake and […]