Tag Archives: Mark Parker

  • Nike CEO Mark Parker Takes ALS Ice Bucket Challenge (Video)

    Nike CEO Mark Parker Takes ALS Ice Bucket Challenge (Video)

    If you’ve somehow avoided hearing about the ALS Ice Bucket Challenge, here’s a brief recap – it’s a campaign to raise funds for the ALS Association, and lots of celebrities have gotten on board, dousing themselves in ice water to raise awareness (and money) for ALS. One of the most recent individuals to succumb to […]

  • Nike ColorDry Technology: An Environmentally Friendly Water-Free Dyeing Process

    Nike ColorDry Technology: An Environmentally Friendly Water-Free Dyeing Process

    It seems that the environment is now important enough for Nike to start adjusting its manufacturing techniques. So they’ve unveiled a new dyeing process called ColorDry, which allows Nike to perform the same dyeing tasks in less time and without wasting water. Without getting too technical, Nike ColorDry basically replaces water in the brand’s dyeing […]