Tag Archives: advertising

  • “The NOW Experience”: Mercedes-Benz Releases Live Film (Video)

    “The NOW Experience”: Mercedes-Benz Releases Live Film (Video)

    There are some unscrupulous people out there who are describing “The NOW Experience” as “the world’s first live TV commercial,” starting with the marketing people at Mercedes-Benz, which put out the commercial. There’s only one problem with this: back in the early days of television all commercials were live, which makes this claim disingenuous at […]

  • ‘Give Converse’: New Series of Web Shorts Stars Pete Davidson (Video)

    ‘Give Converse’: New Series of Web Shorts Stars Pete Davidson (Video)

    As I write this, we’re about a month away from the biggest gift-giving holiday of the year. And if you’re anything like Saturday Night Live‘s Pete Davidson, that means surviving a torrential onslaught of terrible gifts delivered seemingly without thought or mercy.  That is also the subject of Give Converse, a short web series imploring […]

  • MTV Labs: New Development Collaboration Revealed by A$AP Rocky

    MTV Labs: New Development Collaboration Revealed by A$AP Rocky

    A$AP Rocky and MTV are teaming up for a two-year development deal known as MTV Labs, which the rapper recently teased on his official Instagram account. No one knows for sure as of yet what the fruits of this collaboration will be, but the teaser video seems to promise a return to MTV’s music video […]

  • ‘Meet the New Most Interesting Man in the World’ (Video)

    ‘Meet the New Most Interesting Man in the World’ (Video)

    Beer brand Dos Equis recently broke the hearts of college bros and FM talk radio aficionados everywhere with the retirement of The Most Interesting Man in the World. But, as was evident all along, a new Man has come to fill the old Man’s shoes, and his introduction to the world is now here in […]

  • KFC Extra Crispy Sunscreen (Video)

    KFC Extra Crispy Sunscreen (Video)

    KFC‘s increasingly bizarre advertising campaign has reached delirious new heights/lows with the unveiling of KFC Extra Crispy Sunscreen, a product they insist is both real and inedible. And to make things even better/worse, they’ve enlisted yet another celebrity to embody Colonel Sanders for this particular promotion: Famous tan man George Hamilton. KFC Extra Crispy Sunscreen […]

  • Matthew McConaughey is Wild Turkey’s New Creative Director (Video)

    Matthew McConaughey is Wild Turkey’s New Creative Director (Video)

    I doubt anyone is foolhardy enough to try to predict what Matthew McConaughey will do next anymore, but in case anyone like that is still out there, his latest project is sure to have thrown a wrench into their brackets. That’s because he is now, of all things, the new creative director for Wild Turkey bourbon, […]

  • Coca-Cola Red Disc Implented in Brand Revamp

    Coca-Cola Red Disc Implented in Brand Revamp

    In the next year or two, you’ll start to see something different on the labels of Coke bottles at your local grocery store. That’s thanks to a brand revamp being undergone by Coca-Cola, known as the One-Brand initiative, under which the entire Coke line of products will be rebranded with the Coca-Cola Red Disc. The […]

  • ‘Watch the Stove’: The Hamburger Helper Glove Releases Mixtape (Audio)

    ‘Watch the Stove’: The Hamburger Helper Glove Releases Mixtape (Audio)

    The Hamburger Helper Glove has survived decades of being one of the least-loved advertising mascots in the world, but its hour of redemption finally arrived on April 1st, when the somehow-not-an-April-Fool’s-Day-joke mixtape Watch the Stove was released to the delight of everyone who listened to it. That’s not a joke.  The Hamburger Helper mixtape is […]

  • The Most Interesting Man in the World is Getting Replaced by Dos Equis

    The Most Interesting Man in the World is Getting Replaced by Dos Equis

    One of the most consistently entertaining characters in advertising over the last decade has been The Most Interesting Man in the World, pitchman for Dos Equis beer. As played by actor Jonathan Goldsmith, the character has been the voluntary spokesman for Dos Equis since 2006, but now he will be going through some pretty significant […]