Tag Archives: NIKE

  • ‘The Conductor': Kobe Turns Haters Into Music in New Nike Ad (Video)

    ‘The Conductor': Kobe Turns Haters Into Music in New Nike Ad (Video)

    Kobe Bryant, currently in the midst of his huge farewell blowout leading up to his final NBA game tonight, has accumulated his share of haters and detractors over the course of his career (whether it’s more than his fair share is open to debate). In a new Nike ad called The Conductor, Kobe redirects all […]

  • Michael Jordan’s 1992 Dream Team Sneakers Up for Auction

    Michael Jordan’s 1992 Dream Team Sneakers Up for Auction

    Michael Jordan is a god in two universes, but here we have an item that concerns the overlap between both of them: Basketball and sneakers. To be specific, Michael Jordan’s 1992 Dream Team sneakers, worn during much of Jordan’s on-the-court action during the 1992 Olympics in Barcelona, are going up for auction later this month. […]

  • Nike Air Max Con: Like a Sneaker Disney World (Photos)

    Nike Air Max Con: Like a Sneaker Disney World (Photos)

    If ever you were going to make a sneakerhead pilgrimage to another land (unless you’re reading this in Hong Kong), March 23rd to the 27th would be the time. That’s because those are the dates of Nike Air Max Con in Hong Kong, as well as similar events in New York City and Tokyo, commemorating […]

  • Nike Air VaporMax: No Midsole Necessary (Video)

    Nike Air VaporMax: No Midsole Necessary (Video)

    This year’s Nike Innovation Summit is producing a lot of very cool technology that we can expect to see in Nike sneakers and other products very soon. One of the coolest is Nike Air VaporMax, a sole that takes the promise of “Nike Air” to its logical conclusion and eliminates the need for foam midsoles […]

  • Roger Federer Emoji T-Shirts From NikeCourt

    Roger Federer Emoji T-Shirts From NikeCourt

    I don’t know if this is common knowledge or not, but tennis legend Roger Federer has found new fame in the social media age for his extreme enthusiasm for emojis. Now, NikeCourt is celebrating that enthusiasm with a new collection of Roger Federer emoji t-shirts featuring new graphics in the traditional emoji style. The fauxmojis […]

  • ‘Out of the Box: The Rise of Sneaker Culture’

    ‘Out of the Box: The Rise of Sneaker Culture’

    Our grandfathers didn’t generally think of sneakers as fashion objects or collectibles, but now there’s a whole subculture devoted to sneakers exclusively as those two things. And there’s also a new book all about that transition, called Out of the Box: The Rise of Sneaker Culture. Out of the Box: The Rise of Sneaker Culture […]

  • Nike Kobe 11 “Bruce Lee” (Photos)

    Nike Kobe 11 “Bruce Lee” (Photos)

    One of the most admired sneaker colorways of the last several years is the Nike Kobe V “Bruce Lee,” which paid tribute to the legendary martial artist’s iconic yellow-and-black tracksuit from Game of Death, so much so that similar colorways have been released for all subsequent Nike Kobe sneakers. Now, continuing that tradition is that […]

  • Nike Speed Drops: Nike Hires NFL Stars for Sneaker Deliveries (Video)

    Nike Speed Drops: Nike Hires NFL Stars for Sneaker Deliveries (Video)

    Nike+ subscribers get a lot of cool sneaker-related perks for their membership dues, but over Super Bowl weekend a select few got an extra-special bonus perk in the form of high-speed, specialized Nike Speed Drops of coveted Swoosh sneakers performed by NFL stars like Chris Ivory, Latavius Murray and Todd Gurley. While it’s unlikely that […]

  • #WEAREJORDAN: Drake Talks About His First Pair of Jordans (Video)

    #WEAREJORDAN: Drake Talks About His First Pair of Jordans (Video)

    Jordan Brand has a new hashtag campaign that involves famous figures sharing stories about their personal connection to the Air Jordan brand and what it’s meant to them over the years. It’s called #WEAREJORDAN, and one new commercial in the campaign features Drake reminiscing about his first pair of Jordan sneakers. They were Air Jordan […]