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Gorillaz App: Band Releases Mixed Reality App in Advance of Album (Video)
Gorillaz has a new album coming out, but you still have a couple weeks to wait until it actually gets released. In the meantime, you can occupy yourself with the band’s remastered videos, its singles (and their accompanying videos), and even a “new multimedia story.” And now we have one more piece of the Gorillaz franchise with which to entertain and enrich fans: The new “mixed reality” Gorillaz App.
The Gorillaz App gives fans an opportunity to explore “the hallowed halls of the Gorillaz house” with curated playlists, plus a Gorillaz-brand virtual reality component. The real central feature of the app, though, would have to be the “Humanz House Party,” billed as ““the largest ever geo-specific listening experience bringing people together across 500 locations, from Tokyo to Santiago.”