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Club W: A Personalized Wine Club
When you hear the name “Club W,” you might assume it’s some kind of community of the fans and supporters of former president George W. Bush. But actually it’s something a little more palatable to a mass audience – a wine buying club that’s personalized to your own specific vinous tastes.
Basically, you start by taking a short questionnaire made up of questions about your flavor preferences in areas that have nothing to do with wine – coffee, citrus, and other subjects – which is then collated into a “Palate Profile” which can be used to determine what wines you’re most likely to enjoy. Paying members have access to pretty cheap but high-quality (and personally recommended) wines that start at $13 per bottle.
Of course, to join up will cost you $39 a month, but if you’re looking to become a wine enthusiast it probably beats trying to navigate your local liquor store on your own. For more information, you can check out Club W right here.