SOPHNET. Releases Fall/Winter 2013 Video Lookbook

by: Joseph On  Wednesday, July 10, 2013

Sophnet FW 2013

Japanese fashion label SOPHNET. (the period is theirs) has released a look at their upcoming fall/winter 2013 showing in the form of a video lookbook. Going the video route is always an interesting choice, but in this case it serves the clothes particularly well, since function is as high a priority as form.

The SOPHNET. fall/winter 2013 video lookbook shows many of the interestingly functional pieces in action in a way that wouldn’t be possible in a series of still photographs. This is also good news if you never learned how to operate a zipper.

Check out the video for yourself below. And head to select retailers or the SOPHNET. website here on July 27th, when the whole collection is slated for release.