50 Awesome Beer Labels

by: Esteban On  Thursday, August 23, 2012
Tags:  Alcohol   Beer   Food & Drink  

awesome beer labels

While sales are slipping for the giant beer corporations of the world, the craft beer industry is booming. Through the first half of 2012, craft beer sales have risen a whopping 14%, while production has risen 12%. Sure, the total volume of craft beer produced is just a drop in the bucket compared to what companies like Anheuser-Busch-InBev produce in a month. But the fact is that the growth of the craft beer industry has quadrupled the number of beers available are your local liquor store.

This, obviously, is a good thing. Not only does it provide you, the consumer, with a chance to sample beer styles you haven’t had before, but the increased competition has encouraged companies to get pretty creative with their labels and packaging. So instead of the plain, boring labels you’d find on Bud Light or Heineken, you get psychedelic paintings, ironic imagery, and cutting edge. And the result is that beer labels have become a genuine art form.

Don’t believe it? Then you need to drink less Coors Light…and read this list, obviously.

50. Kaliber Beer

50 kaliber beer label cool awesome beer labels

Simplicity can be a good thing, and this one has that. It also has a great concept: naming the beers according to the strength. (I’ll take the Kaliber 9.0, thanks.)

49. Kirin

49 kirin beer label cool awesome beer labels

Another simple label, but one that is unmistakable. That is key. Many of the labels we will see on this list feature wild designs and are more interesting to look at, but they don’t offer the instantaneous recognition that this label does.

48. Kudos

48 kudos beer label cool awesome beer labels

This beer has an awesome logo that takes center stage on the bottle. Quite aesthetically pleasing, isn’t it?

47. Lundgrens Lager

47 lundgrens_lager beer label cool awesome beer labels

For some reason, this creepy monster guy really seems fitting for a beer called Lundegren. But maybe I’m just weird.

46. Lucky Bucket IPA

46 lucky_bucket beer label cool awesome beer labels

It’s probably a little too busy, but it’s still quite distinct. And that’s the goal a craft brewer needs to shoot for.

45. Kurzer Alt

45 kurzer beer label cool awesome beer labels

A little old-school, a little new-school, and totally German. I love this label.

44. Uinta Brewing Company, Part I

44 Uinta Beers beer label cool awesome beer labels

We’ll see this Cockeyed Cooper label again (love that name, by the way), so the point of using this photo was to show the Labyrinth label…which is awesome.

43. Studio Ghibli's Kaze no Tani

43 kaze no tani (studio ghibli) beer label cool awesome beer labels

This is a beer based on a 1984 Japanese anime film called Nausicaä of the Valley of the Wind, which is interesting. (And by interesting I mean kind of nerdy.) But the label is pretty cool.

42. The Steel Jackass

42 pennsylvania brewing company beer label cool awesome beer labels

Joe Magarac was a fictional American folk hero who was an inspiration to generations of Pittsburgh steel workers. He also inspired this brew, and a pretty cool label.

41. Shepard Neame's Spook Ale

41 spooks-ale shepard neame beer label cool awesome beer labels

That one little splotch of blood does so much for this label. I love it.

40. Ace of Spades Imperial Stout

40 sigtuna ace of spade beer label cool awesome beer labels

Not the most aesthetically pleasing label, but this guy’s mug would stand out on a shelf amongst all the colorful designs, that’s for sure.

39. Devils Peak Brewing Company

39 devils_peak beer label cool awesome beer labels

This is some solid branding. Each beer has a different background image and a different colored stripe, but they each have the same motif, so you know you’re looking at a Devil’s Peak beer.

38. Brew Dog's 5 A.M. Saint

38 brew dog beer label cool awesome beer labels

The name just jumps out at you. And it comes in three colors, which is cute.

37. Three Floyds Moloko Milk Stout

37 three floyds moloko milk stout beer label cool awesome beer labels

Here’s one of the weirder labels on the list. The only outward indication of the brewer is the 3 in the eye. Obviously it is for Three Floyds, who are apparently taking the approach of, “if you aren’t looking for our beer, we don’t want you as a customer.”

You should be looking for their beer, by the way. This small brewery in northern Indiana is top-notch.

36. Forgeron Belgian Dark Ale (Concept)

36 forgeron-beer beer label cool awesome beer labels

I wanted to avoid using beer bottle concepts created by design students on this list as much as possible. However, some of them were just too good not to include. And this is one of them.

In case you couldn’t tell, the bottle is supposed to resemble a poured stein of beer. It’s awesome, so let’s hope some brewer actually uses this idea.

35. Smuttynose Old Brown Dog Ale

35 old brown dog ale

The Smuttynose Brewing Company is known for their quirky beer names and labels. This is just the first of several we’ll be seeing. The low-budget homemade really contrasts with the slicks designs your used to seeing on the shelf—which I’m sure is the whole point.

34. Red Hook Brewing

34 red hook beer label cool awesome beer labels

This Washington (state) brewer hit the nail on the head with this design.

33. North Peak Brewing Company

33 north_peak beer label cool awesome beer labels

This brewery may be located in out-of-the-way Traverse City, Michigan, but this design is sharp. These folks obviously know what they’re doing.

32. Pembroke Craft Brewery

32 pembroke craft brewery beer label cool awesome beer labels

This Australian brewery hasn’t even launched yet, but the packaging and labels are already a huge hit on the interwebs. As you can see, the labels for all their beers have the same distinctive layout, but they assign each style of beer a number. It’s clever, and will really help these guys make a splash once they get production underway.

31. Hitachino Nest

31 hitachio nest beer label cool awesome beer labels

Believe it or not, this Japanese brewery makes some of the best craft brews in the world. And their labels are unmistakable.

30. Uinta Brewing Company, Part II

30 Uinta Crooked Line beer label cool awesome beer labels

Here’s a couple more awesome labels from Uinta Brewing’s Crooked Line of beers.

29. Smuttynose IPA

29 smuttynose ipa beer label cool awesome beer labels

And here’s another one from Smuttynose. Just a picture of two old dudes sitting around in lawn chairs, along with that font that looks like it’s from a mid-90s web page.

28. Porkslap Pale Ale

28 porkslap beer label cool awesome beer labels

An awesome name needs an equally awesome label, and this one rises to the occasion. Though I don’t think I’d like going up to the bar and ordering a Porkslap…especially not if the bartender is a woman.

27. Concept Label

27 northwestern-style pale ale made for fun beer label cool awesome beer labels

Here’s another concept label that was too good not to include. If it were an actual beer, I would buy it just because the label is awesome. Seriously.

26. Ministry of Brewing

26 minister beer label cool awesome beer labels

You might have trouble finding this brewery if you Google it. Unless you know the Polish word for “brewery,” that is. Because, yeah, this one comes from Poland. Pretty awesome, ins’t it?

25. Bogota Beer Company

25 bogota beer label cool awesome beer labels

Yet another set great set of labels that form an unmistakable brand. Also, given that this is a Colombian brewery, the beers have awesome names. Who wouldn’t want to walk into a bar and order a “Classica”?

24. Great Divide Brewery

24 great-divide beer label cool awesome beer labels

The folks at Great Divide know a thing or two about branding, don’t they? These labels just make labels like this look like garbage.

23. Liz Beer (Concept)

23 liz beer label cool awesome beer labels (concept)

Here’s the third concept label on the list. It looks more like a soda label than a beer label, and that’s why I like it: it would stand out like a sore thumb on a shelf, increasing the chances somebody would take a chance on it.

22. Odells Brewing Company

22 odells beer label cool awesome beer labels

I actually don’t think Odell’s labels stand out that well on the shelf. They are, however, quite beautiful.

21. Goose Island

21 Goose_Island beer label cool awesome beer labels

Goose Island hit a grand slam with their super-premium beers. The names are awesome, and the labels look more like wine labels than beer labels—so they’re classy.

20. Gonzo Imperial Porter

20 gonzo imperial porter beer label cool awesome beer labels

A beer label designed by somebody on drugs. Sure, why not.

19. Flying Dog Pale Ale

19 flying-dog-pale-ale beer label cool awesome beer labels

Who wouldn’t buy a beer with a creepy cartoon dog on the label?

18. Mike's Organic Brewery

18 mikes beer label cool awesome beer labels

This New Zealand brewery recently redesigned their labels. As you can see, they are absolutely amazing. You could spot one of their bottles in a garbage dump from 20 feet away.

17. Smuttynose Winter Ale

17 smuttynose winter ale beer label cool awesome beer labels

This is one of my favorite Smuttynose labels. It just screams winter, doesn’t it?

16. Delirium Tremens

16 delirium tremens beer label cool awesome beer labels

Here’s one of the more controversial labels on the list. The Huyghe Brewery in Belgium actually had a tough time getting this one on shelves for a while because people think it makes like of alcoholism. (Delirium tremens are the shakes alcoholics get when they’re suffering from withdrawal. They’re often said to be accompanied by crazy visions…such as pink elephants.) It is one of the finest brews in the world, though.

15. Perle Beer (Concept)

15 perle beer label cool awesome beer labels

Here’s yet another beer label concept, made by someone who understands that beer and pin-up girls are a winning combination.

14. Catawba Brewing Company

14 catawba valley brewing company beer label cool awesome beer labels

The middle one, Farmer Ted’s Farmhouse Cream Ale, is my favorite.

13. Cerveceria Hacienda

13 cerveceria hacienda beer label cool awesome beer labels

I must admit: I’m a sucker for Mexican and Central American folk art.

12. Boneshaker IPA

12 amsterdam boneshaker ipa beer label cool awesome beer labels

I love how the gold lettering contrasts with the brown bottle on this label. And of course, the logo is pretty awesome, too. All in all, it’s one of my favorite labels.

11. Dieu du Ciel!

11 brasserie du ciel beer beer label cool awesome beer labels

This small Montreal microbrewery would sell prints of their beer labels. I thought it would be easy to figure out who’s behind these miniature works or art, but apparently not. So if anyone knows, chime in so we can give them full credit.

10. Deschutes Jubelale

10 jubelale beer label cool awesome beer labels

The name is a bit of a tongue-twister, but the bottles certainly are colorful.

9. Gulden Draak Dragon d'Or

9 gulden-draak dragon d'or beer label cool awesome beer labels

This label is the epitome of awesome simplicity. It would be even more awesome if the bottle were painted black, but that’s okay.

8. Fireside Chat Winter Spiced Ale

8 Fireside-Chat-Can beer label cool awesome beer labels

You probably won’t find many Rush Limbaugh fans sipping on this one (since it features the modern American inventor of big government, FDR), but it’s still a pretty good label.

7. Smuttynose Homunculus

7 homunculus belgian style golden ale beer label cool awesome beer labels

Homunculus is defined as a very small human or humanoid figure. So obviously the labels feature sperm with human faces.

6. Broken Bones Brewery

6 broken bones brewing beer label cool awesome beer labels

This is probably the creepiest set of labels on the list, especially the one of the left. It looks like he’s staring right at you.

5. Dapper (Concept)

5  beer label cool awesome beer labels

The last concept label is the best one yet. I don’t think I need to explain why.

4. Grimm Brothers Brewhouse

4 grimm brothers beer label cool awesome beer labels

With a name like Grimm, labels depicted classic fairy tails was an obvious choice. However, they pulled it off better than I would have expected.

3. Three Floyds Zombie Dust

3 Zombie Dust beer label cool awesome beer labels

At #3 we have our second entry from Three Floyds. If this beer is available in your area, it would be perfect to serve at a halloween party. Or while you’re watching The Walking Dead.

2. Sailor Beer

2 sailor beer label cool awesome beer labels

This amazing beer label/bottle comes to us from Sweden. It really is great, although it kind of reminds me of a bottle of Old Spice, which probably isn’t a good thing. Nice art, though.

1. Cerveceria Sagrada

1 cerveceria sagrada beer label cool awesome beer labels

I said I was a fan of Mexican folk art, didn’t I? But I’m sure I’m not the only one who loves this label. Aren’t we all fond of lucha libre? Also, bonus points for the name “Cerveceria Sagrada,” which of course means Sacred Brewery.





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